Extreme spectrum of contrast and sound

Deep blacks and pure whites with an in-screen LED array

Direct Full Array

Concentrated zones of precision-controlled LEDs display ultra-deep blacks and pure whites.

Dolby Atmos experience with top channel speakers

Dolby Atmos®

Samsung's new top channel speakers deliver a next level Dolby Atmos experience that will immerse gamers inside the action with multi dimensional sound.

Intelligence behind the glorious picture and sound

Quantum Processor 4K

Quantum Processor 4K drives all-around performance， intelligently optimizing picture， sound， and more to give you a truly breathtaking viewing experience.

Discover your favorite contents in one place

Smart Hub

Samsung’s new Smart Hub puts content curation and discovery front and center， so you spend less time searching and more time streaming movies， shows and other contents you enjoy.

Picture

Cinematic scale in deeper contrast

Quantum HDR 12x

Experience the immersive color with deeper detail and contrast. Quantum HDR 12x brings you to a new level of HDR.

Intelligent picture optimized for your eye

EyeComfort Mode

With Samsung’s unique EyeComfort Mode， it preloads local sunset and sunrise times to your screen， so it can automatically adjust your display accordingly. Also， it lowers brightness and colors after sunset， so your screen is softer on your eyes making it easier to unwind and rest.

A billion shades of color with Quantum Dot

100% Color Volume with Quantum Dot

Quantum Dot technology delivers our finest picture ever. With 100% Color Volume， Quantum Dot takes light and turns it into breathtaking color that stays true at any level of brightness.

3-dimensional depth with powerful neural networks

Real Depth Enhancer

Real Depth Enhancer now mirrors how human eyes process depth by increasing foreground contrast. So when you are watching a nature documentary， it enhances an elephant’s wrinkles while leaving the background as it is - just as a person’s eyes would.

Gaming

Exceptional motion enhancements in 4K 120Hz

Motion Xcelerator Turbo+

Conquer every enemy， even at soaring speeds. With exceptional motion enhancements up to 4K 120Hz， you can enjoy gameplay with ultra-smooth action without lag and motion blur.

Tear free， stutter free， low latency HDR gaming

FreeSync Premium Pro

With Certified AMD FreeSync Premium Pro™ core technology， you'll experience reduced stutter and screen tearing as well as a superior combination of smooth gaming at peak performance， exceptional high dynamic range visuals and low latency for a true game-winning performance.

Sound

TV and soundbar orchestrated in perfect harmony

Q-Symphony

Surround yourself with sound from TV and soundbar orchestrated in harmony. Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.

Sound that moves with the action

Object Tracking Sound (OTS)

Experience the nuance in every scene with audio that tracks every motion. With dedicated up firing speakers， you can experience realistic 3D sound that pulls you in closer.

Auto-optimized sound to fit your space

SpaceFit Sound

Enjoy an optimized sound in alignment with the installation environment， whether it is on the wall or on the table， providing an optimal sound experience.

Smart

Your best home butler

SmartThings

Let SmartThings intuitively control your home by detecting， connecting and controlling your smart devices around your TV. The built-in hub allows you to enjoy enhanced connectivity without additional devices. You can also answer the door even as you’re watching TV.

Make video calls on the big screen

Video Call Application

Seamlessly connect with your loved ones on the bigger screen with Google Duo. Use the Slim Fit Cam or your own smartphone camera to make video calls a lot easily.

Free TV， no strings attached

TV Plus

Enjoy free live streaming TV with TV Plus. Choose from a variety of channels offering content for all interests that are currently in trend.

See it all on one screen

Multi View

Watch what's on your TV and your mobile on the same screen at the same time. Whether it's live stats for sports or video guides for games， simply connect your phone and multi-screen like never before.

Choose whatever voice assistant you are used to

Multiple Voice Assistants

Choose your favorite voice assistant - Bixby or Amazon Alexa. The built-in voice assistants provide optimal entertainment experience and advanced control for your home.